Fairtrade communications staff around the world really appreciate ResourceSpace. It's proven invaluable as a one-stop for sharing and storing all our images and brand assets. I don't know how we'd manage without it!
DAM vs BAM: What's the difference between Digital and Brand Asset Management?
3rd March 2023
Discover the difference between Digital Asset Management (DAM) and Brand Asset Management (BAM) in our latest blog post. Learn how BAM can help you maintain a consistent brand presence and increase revenue by 33%. Find out if you need a dedicated BAM system or if your DAM platform can support BAM.
Brand Positioning Strategies of Global Car Manufacturers
17th December 2018
Discover 5 methods car manufacturers use for brand positioning, including the importance of search engine optimisation (SEO) and the potential missed opportunities for traffic and conversions.
An introduction to Brand Asset Management (BAM)
27th February 2018
At ResourceSpace, we understand the importance of maintaining brand consistency. That's why we've written a complete guide to developing your brand guidelines, including tips on managing use of your brand guidelines and rebranding. Learn how to effectively manage your brand assets and ensure they are easily accessible to your team members.
Could DAM software innovate your approach to product marketing?
17th October 2017
Could DAM software revolutionize your product marketing? Many companies struggle with managing campaign assets and rolling out new materials. By implementing Digital Asset Management (DAM) software, companies can simplify campaign development by centralizing file sharing, standardizing templates, improving feedback processes, and enabling secure collaboration. However, not all DAM software solutions are designed for product marketers, so careful research is necessary.
5 ways DAM enhances brand consistency
18th September 2017
At ResourceSpace, we understand the importance of brand consistency and the challenges organizations face in maintaining it. That's why we believe that implementing Digital Asset Management (DAM) software is crucial. With DAM, all assets are centrally stored and accessible from anywhere, making it easier for teams to find and use the latest documents and campaign materials. DAM also allows for easy sharing of documentation and feedback, ensuring the right materials are being used. Additionally, user access can be controlled and restricted, providing added security. Discover how DAM can support better brand consistency in our latest article.
Damaged goods: Avoid brand disasters with the use of DAM software
25th May 2017
Protect your brand from damaging incidents or campaigns with the use of DAM software. With brand asset management software, you can ensure that everyone in your organization is aware of your brand strategy and image, and that only approved and relevant assets are being used. Read our article to learn more about how DAM software can save your brand's reputation.
What Users Say
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ResourceSpace has empowered our staff to find and access the content they need independently while allowing us to keep centralised control of assets and metadata.